UCLA Samueli School of Engineering
I was hired to design the cover of a birthday card for the UCLA Engineering school. The department sent this card to each of their donors on their birthdays throughout the year of 2020. The graphic was designed and edited based on the client's description and feedback. It is intended to encompass the various disciplines within the engineering department while also conveying a sense of UCLA spirit.
The numbers on the cake spell "UCLA Samueli School of Engineering" in binary.
Each symbol on the cake represents a different major in the engineering department.
We tried various different options for color, detail, typography, and composition.